Curb Appeal;" what is it, and how do I create it?

"Curb appeal" is the common real estate term for everything prospective buyers can see from the street. It’s the “sizzle” that makes them want to take a look at a house. Curb appeal generates traffic. It does take time but needn't be expensive, provided you keep two key words in mind: neat and neutral.
Neatness sells. New paint, an immaculate lawn, picture-perfect shrubbery, a paved driveway, potted plants at the front door - put them all together, and drive-by shoppers will probably want to see the rest of the house.
Hand in hand with neatness is neutrality. If you're going to repaint, stick to light, neutral colors. Keep the yard free of gardening tools and kids' toys. Remember, when a family looks at a house, they're trying to paint a picture of what it would be like as their home. You want to give them as clean a canvas as possible.